‘One Bite and He Was Hooked’: From Kenya to Nepal, How Parents Are Battling Ultra-Processed Foods

This menace of highly processed food items is an international crisis. While their intake is particularly high in the west, constituting over 50% the average diet in nations like Britain and America, for example, UPFs are replacing fresh food in diets on all corners of the globe.

Recently, the world’s largest review on the risks to physical condition of UPFs was issued. It cautioned that such foods are leaving millions of people to chronic damage, and urged swift intervention. Earlier this year, an international child welfare organization revealed that a greater number of youngsters around the world were obese than underweight for the historic moment, as unhealthy snacks overwhelms diets, with the sharpest climbs in low- and middle-income countries.

Carlos Monteiro, an academic specializing in dietary health at the a major educational institution in Brazil, and one of the review's authors, says that companies focused on earnings, not individual choices, are propelling the change in habits.

For parents, it can appear that the entire food system is undermining them. “Sometimes it feels like we have no authority over what we are serving on our children's meals,” says one mother from India. We interviewed her and four other parents from across the globe on the increasing difficulties and irritations of supplying a nutritious food regimen in the era of ultra-processing.

The Situation in Nepal: A Constant Craving for Sweets

Raising a child in Nepal today often feels like trying to swim against the current, especially when it comes to food. I cook at home as much as I can, but the second my daughter leaves the house, she is surrounded by brightly packaged snacks and sweetened beverages. She continually yearns for cookies, chocolates and processed juice drinks – products aggressively advertised to children. One solitary pizza commercial on TV is enough for her to ask, “Can we have pizza today?”

Even the academic atmosphere perpetuates unhealthy habits. Her school lunchroom serves sugary juice every Tuesday, which she eagerly awaits. She receives a small package of biscuits from a friend on the school bus and chocolates on birthdays, and faces a snack bar right outside her school gate.

At times it feels like the complete dietary landscape is opposing parents who are simply trying to raise healthy children.

As someone working in the an organization fighting chronic illnesses and leading a project called Encouraging Nutritious Meals in Education, I comprehend this issue thoroughly. Yet even with my professional background, keeping my young child healthy is exceptionally hard.

These repeated exposures at school, in transit and online make it almost unfeasible for parents to restrict ultra-processed foods. It is not only about what kids pick; it is about a food system that makes standard and advocates for unhealthy eating.

And the statistics mirrors precisely what parents in my situation are experiencing. A demographic health study found that 69% of children between six and 23 months ate poor dietary items, and 43% were already drinking flavored liquids.

These numbers are reflected in what I see every day. A study conducted in the area where I live reported that a notable percentage of schoolchildren were above a healthy size and 7.1% were suffering from obesity, figures closely associated with the increase in processed food intake and more sedentary lifestyles. Further research showed that many Nepali children eat sweet snacks or manufactured savory snacks on a regular basis, and this habitual eating is associated with high levels of dental cavities.

Nepal urgently needs more robust regulations, healthier school environments and tougher advertising controls. Until then, families will continue engaging in an ongoing struggle against processed items – an individual snack bag at a time.

In St. Vincent: The Shift from Local Produce to Processed Meals

My position is a bit different as I was forced to relocate from an island in our chain of islands that was destroyed by a powerful storm last year. But it is also part of the bleak situation that is affecting parents in a region that is enduring the gravest consequences of global warming.

“The circumstances definitely becomes more severe if a cyclone or mountain explosion wipes out most of your plant life.”

Before the occurrence of the storm, as a food nutrition and health teacher, I was deeply concerned about the increasing proliferation of convenience food outlets. Currently, even community markets are involved in the change of a country once defined by a diet of nutritious home-produced fruits and vegetables, to one where fatty, briny, candied fast food, packed with manufactured additives, is the choice.

But the scenario definitely intensifies if a severe weather event or mountain activity wipes out most of your produce. Fresh, healthy food becomes rare and prohibitively costly, so it is really difficult to get your kids to have a proper diet.

Despite having a stable employment I am shocked by food prices now and have often resorted to picking one of items such as vegetables and animal products when feeding my four children. Serving fewer meals or diminished quantities have also become part of the post-disaster coping strategies.

Also it is very easy when you are managing a challenging career with parenting, and hurrying about in the morning, to just give the children a small amount of cash to buy snacks at school. Sadly, most educational snack bars only offer manufactured munchies and sweet fizzy drinks. The result of these difficulties, I fear, is an rise in the already epidemic rates of lifestyle diseases such as blood sugar disorders and cardiovascular strain.

Uganda: ‘It’s in Every Mall and Every Market’

The logo of a international restaurant franchise looms large at the entrance of a shopping center in a Kampala neighbourhood, daring you to pass by without stopping at the quick service lane.

Many of the kids and caregivers visiting the mall have never gone beyond the borders of Uganda. They certainly don’t know about the historical economic crisis that led the founder to start one of the first worldwide restaurant networks. All they know is that the three letters represent all things modern.

At each shopping center and each trading place, there is fast food for every pocket. As one of the costlier choices, the fried chicken chain is considered a luxury. It is the place local households go to observe birthdays and baptisms. It is the children’s reward when they get a positive academic results. In fact, they are hoping their parents take them there for the holidays.

“Mother, do you know that some people bring fried chicken for school lunch,” my teenage girl, who attends a school in the area, tells me. She says that on the days they do not pack that, they pack food from a regional restaurant brand selling everything from cooked morning dishes to burgers.

It is Friday evening, and I am only {half-listening|

Kimberly Turner
Kimberly Turner

A passionate blogger and competition enthusiast, sharing insights and updates on online events in Nepal.